Wenn

Dann

Weil

Behavioral Science Affect Heuristic Anchoring Authority Braking Rules Cheering Completaion Consistency/Commitment Contrast Effekt Curiosity Emotional Resonance Endowment Effekt Facial Distraction Flow Framing Halo Effect Hope IKEA Effekt Illusion of Control Implizite Signale Inner Dialogue Joy & Fun Kognitive Dissonanz Kognitive Leichtigkeit Known Loss Aversion Mental Models Mere Exposure Effekt Mirroring Nonsense Math Effekt Nostalgia Effekt Order and Harmony Paradox of Choice Peak End Rule Price Perception Primacy Recenty Effekt Patterns and Principles Recipocity Reasons Why Reward Rules Scarcity Self Expression Social Proof Status Quo Bias Story Telling Success Sympathy Testamonials Trust Try Out Unlocking Value Zero Risk Bias Eigener Effekt

Zielmetrik Conversion Rate Add to Cart

Traffic/Monat

Conversion Rate

Erwarteter Uplift

Konfidenzniveau 95% 99% 90% 85% 80%

Power 80% 90% 85% 75% 70%